Roksanda sale

Biz Stories.

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Yet, beneath her global acclaim lies a fascinating story of cultural duality, artistic rebellion, and the subtle power of empathy that sets her apart from other designers. Her formative years were shaped by Brutalist architecture, with its stark, imposing forms and a rich cultural heritage full of vibrancy and tradition. It was a world of contradictions: beauty in resilience, creativity born from constraint.

Her move to London and subsequent studies at Central Saint Martins marked a turning point. Under the mentorship of legendary professor Louise Wilson, she refined her aesthetic vision, blending her architectural influences with a newfound freedom to experiment. This duality—grounded yet exploratory— remains at the heart of her designs. While many designers opt for subdued palettes, Roksanda dares to juxtapose vibrant, unexpected shades: mustard with lavender, fuchsia with marigold, or cobalt blue with soft blush.

Her fearless approach has redefined the role of colour in fashion, making it not just a visual statement but an emotional one. Yet, her palette is also deeply personal—a tribute to the boldness and optimism she sees in the women who wear her designs. It has the power to uplift and transform.

Roksanda dress

Instead of rigid tailoring and austere silhouettes, she offers garments that celebrate movement, softness, and individuality. Her creations empower women by emphasising comfort without compromising on sophistication. Icons like Michelle Obama, Cate Blanchett, and the Duchess of Cambridge are drawn to her designs for their ability to project authority while retaining a sense of warmth and approachability.

Her collection, inspired by her experiences as a mother, featured oversized silhouettes and practical yet elegant designs, offering a fresh perspective on how women navigate their multifaceted lives.